What is the E.A.T.?
As a part of our Heart, Smarts, Guts, and Luck book initiative, the Entrepreneurial Aptitude Test (E.A.T.) is a brief survey designed to identify your unique make-up of key “entrepreneurial DNA” traits. The Test is based on our research of 200+ top founders and business builders around the world.
Learn about your aptitude
What really drives you? What frames the way you make decisions? The short survey will look at your distribution of Heart, Smarts, Guts, and Luck, and what that means for you as a business builder. You’ll also see how you compare against other leaders and innovators that make up the body of our research.
Entrepreneurs with Aptitude-
Katia Beauchamp & Hayley Barna
Co-Founders of Birchbox
Hayley and Katia share how Birchbox started and got its first customers, plus some lessons they learned along the way.
Entrepreneurs with Aptitude-
Chris Dixon
Founder of Hunch
Dixon shares how Hunch first got started and the lessons he learned along the way.
Entrepreneurs with Aptitude-
Dennis Crowley
Founder of Foursquare
Crowley shares how Foursquare first got started and the lessons he learned along the way.
David Kidder
Co-Founder & CEO of Clickable
Kidder offers advice on running a successful business while highlighting some thoughtful lessons from Clickable
Tony Hsieh
CEO of Zappos
Tony Hsieh speaks to the importance of company culture at Zappos and the power of core values in sustaining a business.
